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Rational Decisions and Balance in Life – Walter Lippmann

„A rational man acting in the real world may be defined as one who decides where he will strike a balance between what he desires and what can be done.“

Walter LippmannWalter Lippmann describes rational decisions as a balance between desires and feasibility in the real world.
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Walter Lippmann was an American journalist and political commentator, known for his work on public opinion and political communication.

The quote defines rational decision-making as balancing desire and feasibility.


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Walter Lippmann quote about rational decisions, balance, and what can be done

Walter Lippmann (1889–1974) was a prominent American journalist, media critic, and political commentator. He coined significant concepts in media and communication studies, particularly regarding the role of mass media in democracy. His book "Public Opinion" (1922) remains a classic in media criticism and political philosophy.

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