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You cannot control your own population by force – Noam Chomsky

„You cannot control your own population by force, but it can be distracted by consumption.“

Noam ChomskyNoam Chomsky explains that force doesn't control, consumption serves as distraction.
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Noam Chomsky is an American linguist, philosopher, and political activist, renowned for his work in linguistic theory and critical social analysis.

A critical quote from Noam Chomsky about power and consumption.


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Literature on propaganda
  • Propaganda | Edward L. Bernays
  • Propaganda: With an Introduction by Mark Crispin Miller
  • Propaganda: The Formation of Men's Attitudes
  • How Propaganda Works
  • Propaganda (Deluxe Edition): Includes Bonus Book: Crystallizing Public Opinion
Noam Chomsky | consumptionpolice statedystopiatotalitarianismpropagandasurveillance statemind controlfear industrycognitive warfarecolonialismpopulismfocus
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Inspirational quote image attributed to Noam Chomsky about population control and consumption

Born in 1928, Noam Chomsky is a prominent linguist, cognitive scientist, philosopher, and political activist. He is widely regarded as the father of modern linguistics and revolutionized the field with his theory of generative grammar. Additionally, Chomsky is known for his critical analyses of politics and mass media.

Quote by Noam Chomsky on democracy, fear manipulation, and the bewildered herdCopyright © yoice.net – Quote Artwork
7. July 2022
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"The conception of democracy is the one that I mentioned. The bewildered herd is a problem. We've got to prevent their roar and trampling. We've got to distract them. They should be watching the Superbowl or sitcoms or violent movies. Every once in a while you call on them to chant meaningless slogans like "Support our troops." You've got to keep them pretty scared, because unless they're properly scared and frightened of all kinds of devils that are going to destroy them from outside or inside or somewhere, they may start to think, which is very dangerous, because they're not competent to think. Therefore it's important to distract them and marginalize them." Noam Chomsky
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Quote by Günther Anders about the power of collective conditioning and social controlCopyright © yoice.net – Quote Artwork
16. March 2026
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"“To suppress a rebellion, it is not necessary to act violently. Methods like Hitler's are outdated. It suffices to create such a strong collective conditioning that the very thought of rebellion no longer arises in people's minds. The ideal would be to shape people from birth and restrict their innate biological abilities. Afterwards, one would continue with conditioning and strictly reduce education to the acquisition of professional skills. An uneducated person has a limited horizon, and the more their thinking is confined to mediocre aspirations, the less capable they are of rebelling. We must ensure that access to science becomes increasingly difficult and elitist, that a divide forms between people and science, and that information for the general public contains no subversive content. Above all, no philosophy. Here too, we must use the power of persuasion, not open violence. On television, large-scale entertainment programs are broadcast that appeal exclusively to feelings or instincts. The mind will be occupied with the useless and playful. They can distract their minds from thinking through constant chatter and music. We will place sexuality at the very top of a person's interest list. There is no better social tranquilizer. In general, we will do this so that the serious part of existence is eliminated, everything valuable is ridiculed, and frivolity is constantly supported, so that public euphoria becomes the measure of human happiness and a model of freedom. In this way, conditioning leads to such integration that our only fear is being excluded from the system and thus losing access to the conditions necessary for happiness. The mass person thus formed must be treated as what he is: like a cow, and one must care for him like a herd. Everything that leads to the apathy of his clear mind is a public good, and everything that could awaken this good must be mocked, suppressed, and fought. Any doctrine questioning the system must be branded as subversive and terrorist. And those who support it will then be treated as terrorists.”" Günther Anders
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Quote by Montagu Norman about political parties and elections manipulating the publicCopyright © yoice.net – Quote Artwork
24. February 2022
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"Give the people a toy to keep them busy long enough, give them 'political parties'! Then they will waste all their energy and wit on meaningless occupation with individuals and other trivialities. So they won't bother us anymore, and we can run our business at will. But to keep the toy from getting boring eventually and the population's discontent from boiling over, a ritual game with a cathartic function as a pressure valve must be inserted at regular intervals. We call it "parliamentary elections," which sounds important. Then there is peace for the next four years, especially since everyone believes they decided something themselves. The media? They play our game all by themselves—without realizing it. Occasionally we give them a morsel when we want to functionally neutralize a somewhat more alert, and thus unwelcome, person or group. Then they are satisfied, and so is the population; after all, they have something to gossip about. By splitting the voters through the political party system, we can get them to expend their energy fighting for battles over issues of no importance." Montagu Norman
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